The digital TV and video broadcasting industry has changed beyond recognition and it continues to evolve. Consumer habits are shifting from broadcast TV to on-demand content – especially streaming. Traditional TV viewing is increasingly facing competition from other viewing platforms such as smart phones, tablets, and Smart TVs.
Choice is the key. Broadcasters are no longer in charge of the global viewing habits of consumers, who have the choice of, and the ability to access, an enormous amount of movie and TV series content through internet broadband.
Pay TV across the various platforms – including cable TV, IPTV, and satellite TV – continues to rise in popularity, and this trend is reflected in the market’s increasing service revenues. IPTV is the fastest-growing pay TV platform from a global perspective.
This BuddeComm report provides information on the development and general trends in regards to IPTV, Smart TVs (which can also offer IPTV) and the growth of digital broadcasting. The report includes broad global statistics and is designed to provide current observations which may assist investors, analysts and industry participants in making investment and business decisions.
More and more people are willing to pay for accessing TV content on any device (anywhere access); five countries – China, USA, India, Japan, and Brazil – together account for 56% of the world’s digital TV households; following the case of Aereo, the US regulator may revise its broadcasting regulations so that internet-based TV providers are seen as cable providers; Ultra-HD, also referred to as 4K TV, offers four times more resolution than HDTV, and the market for 4K TV sets and content has started to gather serious pace in 2014.