China - Mobile Market - Overview & Statistics

Synopsis

China is the world’s largest mobile communications market. The number of mobile subscribers in China surpassed the number of fixed-line subscribers in 2003. The market itself was transformed in late 2008 into three major full service operators. In addition, China finally issued the long awaited 3G licences and is poised to become one of the world’s major 3G mobile markets. Into 2010, China Mobile continued to be the world’s largest mobile operator in terms of number of subscribers. The local development of TD-SCDMA is seeing commercial deployment through China Mobile largely due to the fierce commitment on the part of the government to make sure that China becomes ‘a significant player’. This report provides an overview of the mobile market in China, mobile technologies, the huge mobile handset market, mobile data services and popular mobile applications. In addition mobile forecasts are given to 2020.

Table of Contents

• 1. Synopsis
  
• 2. Mobile communications
  
  • 2.1 Overview of China’s mobile market
    
  • 2.2 Mobile statistics
    
    • 2.2.1 Mobile subscribers by operator
      
    • 2.2.2 Mobile subscribers 1995-2011
      
    • 2.2.3 Prepaid cards (SIM and PIM cards)
      
• 3. Mobile technologies
  
  • 3.1 PAS/PHS (Little Smart / Xiaolingtong)
    
  • 3.2 GSM
    
  • 3.3 General Packet Radio Service (GPRS)
    
  • 3.4 Enhanced Data for GSM Evolution (EDGE)
    
  • 3.5 CDMA
    
• 4. Third Generation (3G) mobile
  
  • 4.1 Overview
    
  • 4.2 3G Licences
    
  • 4.3 3G Investments
    
    • 4.3.1 China Unicom
      
    • 4.3.2 China Mobile
      
    • 4.3.3 China Telecom
      
  • 4.4 3G forecasts for China
    
• 5. 3G Technologies
  
  • 5.1 TD-SCDMA
    
    • 5.1.1 Background
      
    • 5.1.2 TD-SCDMA Trials and Rollout
      
  • 5.2 WCDMA
    
  • 5.3 CDMA2000
    
• 6. Fourth Generation (4G) mobile
  
• 7. Mobile handset market
  
  • 7.1 Overview
    
    • 7.1.1 3G TD-SCDMA handsets
      
    • 7.1.2 Smartphone market
      
    • 7.1.3 Android
      
    • 7.1.4 Blackberry
      
    • 7.1.5 iPhone
      
    • 7.1.6 Netbooks
      
• 8. Mobile data services
  
  • 8.1 Short Message Service (SMS)
    
  • 8.2 Wireless Application Protocol (WAP)
    
  • 8.3 Multimedia Messaging Service (MMS)
    
  • 8.4 Push-to-Talk (PTT)
    
• 9. Mobile TV
  
  • 9.1 Overview
    
  • 9.2 Market Size
    
  • 9.3 Mobile TV Standards
    
    • 9.3.1 Domestic Standards
      
    • 9.3.2 Foreign Standards
      
  • 9.4 Next Steps
    
• 10. Mobile applications
  
  • 10.1 Market overview
    
  • 10.2 M-commerce
    
    • 10.2.1 Taobao and m-commerce
      
  • 10.3 M-payment
    
  • 10.4 Mobile gaming
    
  • 10.5 Instant Message (IM) search services
    
  • 10.6 Ringtones
    
  • 10.7 Mobile Music
    
  • 10.8 Mobile Internet
    
  • 10.9 Applications entering the market
    
    • 10.9.1 Mobile education
      
    • 10.9.2 Mobile Micropayments
      
    • 10.9.3 Mobile social networking
      
• 11. Forecast Mobile subscribers 2010-2020
  
  • 11.1 Forecasting methodology
    
• 12. Related reports
  

• Table 1 – Mobile subscribers by operator and annual change – December 2009
• Table 2 – Mobile subscribers and annual change – 1995 - 2011
• Table 3 – Prepaid mobile subscribers by operator –September 2009
• Table 4 – China Unicom postpaid versus prepaid mobile subscribers by network – 2004 - 2009
• Table 5 – China Mobile postpaid versus prepaid mobile subscribers – 2004 – 2009
• Table 6 – Little Smart (PHS) subscribers – 2002 – 2009
• Table 7 – China Telecom CDMA subscribers pre/postpaid, MOU and ARPU – 2002 - 2009
• Table 8 – China Telecom CDMA network statistics – 2Q 2009
• Table 9 – China Mobile – TD-SCDMA datacard packages - April 2009
• Table 10 – 3G usage fee comparison - April 2009
• Table 11 – Mobile phones manufactured in China – 2004 - 2008
• Table 12 – Mobile data revenues – top three countries – 1H 2009
• Table 13 – China Mobile mobile data service user growth – 2004 - 2009
• Table 14 – China Mobile and China Unicom mobile VAS revenue – 2008
• Table 15 – China Mobile Value Added Business revenue breakdown – 2006 - 2009
• Table 16 – China Mobile VAS revenue breakdown (selected items) – 2006 - 2008
• Table 17 – China Mobile VAS subscribers (selected items) – 2006 - 2008
• Table 18 – Growth of text messages (SMS) in China and annual change – 2000 – 2009
• Table 19 – China Mobile SMS usage volume and annual change – 2003 – 2008
• Table 20 – Mobile Internet subscribers and annual change – 2006 - 2009
• Table 21 – Forecast mobile subscribers and penetration lower band forecast – 2010; 2015; 2020
• Table 22 – Forecast mobile subscribers and penetration higher band forecast – 2010; 2015; 2020