Australia - Pay TV - Statistics - Industry Revenues and Analysis

Synopsis

The pay TV companies supplying pay TV services across Australia have had to withstand sustained losses, as the high costs of the infrastructure rollouts have impacted on the bottom line. From several years ago however, the net losses of the pay TV industry began to gradually reduce as profits were restored to the industry. This trend will continue towards 2010. ARPU of both Austar and Foxtel continue to improve, driven by higher tier packages. This report combines a range of statistics such as revenue per operator and revenue growth, forecast to 2010 and ARPU statistics as well as churn rates.

Table of Contents

• 1. Synopsis
  
• 2. Market analysis
  
  • 2.1 Expensive pay TV vulnerable to economic downturn
    
• 3. Revenue statistics
  
  • 3.1 Revenues
    
  • 3.2 Advertising revenue
    
  • 3.3 Revenue analysis
    
  • 3.4 Pay TV now on a solid profitable basis
    
• 4. ARPU statistics
  
• 5. Churn statistics
  
• 6. Infrastructure statistics
  
  • 6.1 Availability
    
  • 6.2 Infrastructure costings
    
• 7. Related reports
  

• Table 1 – Pay TV revenue per operator – 1997 - 2010
• Table 2 – Percentage change of pay TV revenue per operator – 1998 - 2010
• Table 3 – Telstra pay TV bundling revenue and annual change – 2006 - 2008
• Table 4 – Pay TV advertising revenue – 2000 - 2009
• Table 5 – Net losses pay TV industry – 1996 - 2009
• Table 6 – ARPU levels per operator Austar, Foxtel and Optus - 1999/2002; 2003 - 2010
• Table 7 – Pay TV industry annual churn rates – 1996 - 2009
• Table 8 – Pay TV roll-out statistics (homes passed) – 1996 - 1998; 2002 - 2008

• Exhibit 1 – Pay TV roll-outs by state